Discovery Map captures Texas Hill Country in artfully integrated design

The East Hill Country Discovery Map gives overwhelming praise as the demand for these memory cards continues to grow only days after the long-awaited release of the new 2nd edition. Visitors are ecstatic that a map can artificially display all of the large communities of East Texas Hill Country in such an integrated, easy-to-read format.

"This East Hill Country souvenir map is great," exclaimed Kirby Fitzgerald, a visitor from League City, Texas. "The La Quinta Inn provided me with a copy of this map and I was able to find things much easier than reading a regular map. All the interesting places were right in front of me, easy to spot. Life saves. I love that! "

This illustrative, interpretive map depicts this majestic, year-round tourist destination with rich, real-life colors, structured with subtle color schemes that convey the unique beauty of the rolling, cedar-filled hills, rich cypress trees, tranquil river banks, and spacious parks. Unlike any other map, the Discovery Map shows the large communities of New Braunfels, Canyon Lake, Gruene, San Marcos and Wimberley – from left to right on the map, in a sweeping illustration. Tourists enjoy the benefit of seeing how these communities connect.

"The map makes it so much easier for tourists to enjoy the trip by providing a fun, easy-to-use guide to the community," said Michelle Deere, owner of Texas Tourist Guides, Inc., the local Texas Hill Country Discovery Map business. "One of the nicest compliments I get with the map is how nice it is to see how you come from the different Hill Country communities, all on one map."

Even more tourists are experiencing Discovery Map's trademark fun and functionality this year as more than 125,000 maps are circulating in the East Hill Country. This version of the map includes the latest changes in these communities, along with the added fun of a "Discovery Map Bobcat Game" that gives readers a chance to win a big win for a two-night stay in Wimberley if they identify grid sites of 10 bobcats strew through the map.

These unique, 22-inch and 34-inch discovery maps are free to visitors and available at many businesses that cater to tourists, including visitor centers, chambers of commerce, recreation sites, outlets, restaurants, hotels and B & Bs. Companies feel that Deere & # 39; s Discovery Map is a powerful marketing tool that regularly drives customers to their front doors and helps them make money on the $ 50 billion Texas tourism economy.

"It's a fantastic tool for us to help visitors, and it's beautifully done," said Barbara Moran, manager of the Texas Travel Information Center at the Capitol. "I can't tell you how many visitors traveling between San Antonio and Austin have taken the map with intentions of exploring the area. Everyone is very excited about the map."

Discovery Map, the country's leading map and guide publishing company, delivers a complete suite of travel products including hand-illustrated, custom-designed maps and engaging, informative hotel guest directories. Discovery Map also offers the added value of an interactive WebMap, an Internet version of the printed map at http://www.hillcountrymap.com. WebMap allows visitors to explore the area thoroughly before arriving in the city. Deere & # 39; s artfully designed map entices visitors to go online and explore Texas Hill Country and get even more out of their upcoming visits.